This past Thursday night, as rumors swirled about the Brown University gunman, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
Even though the network is hardly a flawless news source, her message rang true to many. It stands as one of the broadcasters where you can find reality-based and largely trustworthy reporting – notably during breaking news situations such as the one unfolding in the vicinity of a New Hampshire storage facility.
An Uncertain State During a Corporate Battle
But the news network, now 45 years old, finds itself in a uncertain state as two huge media empires vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has become part of a high-risk game of business acquisition, instead of as a question of what helps the information-seeking public.
“This represents another instance of the profound systemic issues with roots in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The conjecture about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a corporate drama with powerful individuals as the central actors, but there is hardly any discussion of the common good,” Pickard said.
The Complicating Element: The Former President
The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his chief “fake news” antagonist.
Think back to the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will shield him from negative coverage and examination. That is one reason why he appears to favor Paramount Skydance, which has made a unsolicited offer.
There is a basis to prefer that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that venerable news network.
An Outcome of More Uncertainty
Notably, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. This might be a relief to many at the network, but it’s hardly a secure position. That structure could set up CNN for a future sale. The cycle continues.
According to Timothy Wu, much of this is against the law, anyway. The prominent critic of big tech’s dominance recently argued that competition laws should block both deals.
“Either merger would be bad for the country, and both should be opposed by regulators,” Wu stated.
The Fundamental Challenge and a Potential Solution
Regardless of the resolution in this situation, the larger issue remains.
“Our current system is a highly system hostile to democracy, but we ought not succumb to learned helplessness,” Pickard emphasized. Policy decisions – dating back to the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is a distant prospect now, but that should not imply it will never happen.
Measures that strengthen independent news organizations, reinforce local journalism, fund public media, and prevent the consolidation of media power in very few hands are achievable – they are vital for a functioning democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN shouldn’t be pawns in the latest corporate chess match.